Marketing

Mattel and eDreams strike up strategic partnership for summer sales promotion

19 Jun 2015

Toy company Mattel has signed a partnership with European OTA eDreams for a summer campaign.......

EasyJet in no rush to offer onboard Wi-Fi despite customer expectations

19 Jun 2015

EasyJet has no plans to install in-flight Wi-Fi despite declaring connectivity "ubiquitous" and conceding "people expect it".......

iRiS Software adds some content Fiz to its virtual hotel valet product

19 Jun 2015

Hospitality guest-facing technology provider iRiS Software Systems has agreed an integration with content platform Fiz. ......

Sita technology chief warns app proliferation ‘is not going to work’

19 Jun 2015

Imminent changes in technology will render many travel apps redundant and companies should not “wrap their brands” around them, one of the .........

Loosen your grip on your technology to meet customer needs, says Gatwick

19 Jun 2015

Gatwick has opened its API for sharing data, after partnering with easyJet to build an app earlier this year. ......

Disruptive impact of peer-to-peer giant Airbnb on hotel sector played down

19 Jun 2015

The emergence of room sharing platform Airbnb has seen very little impact on the hospitality sector, despite the huge valuations placed on the .........

Marriott signs up to use TripAdvisor's Instant Booking service

18 Jun 2015

TripAdvisor users in the US will be able to book more than 4,200 Marriott hotels via the travel review site’s instant booking platform from this .........

Celebrity Cruises shore excursion website revamped with rich content

18 Jun 2015

Rich content to help agents plan clients’ holidays has been added by Celebrity Cruises to a relaunched shore excursion website.......

Lastminute.com unveils first pan-European television campaign

17 Jun 2015

Online Travel Agent lastminute.com is launching its first ever pan-European television campaign. ......

Iglu to target acquisitions for growth under new private equity backer LDC

17 Jun 2015

Cruise and ski specialist online retailer Iglu will use investment from new private equity backer LDC to target acquisitions, with long-haul .........

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