Marketing

Mobile penetration in travel accelerates, finds Nucleus research

19 Feb 2013

The latest study into mobile browsing of travel websites by London-based digital agency Nucleus suggests growth in the last six months was more .........

'Daily emails drive sales', says Groupon

13 Feb 2013

Groupon responded last week to the suggestion it 'spams' customers by arguing its daily deals drive incremental business. ......

Review specialist Feefo clinches giant of a deal with Expedia

08 Feb 2013

Authenticated review service Feefo has capped a remarkable entry into the travel sector by securing a deal with arguably the world's biggest .........

Guest Post: Abstaining from social media is no defence in law

08 Feb 2013

Social media and the law: lack of a proactive social media presence can leave travel businesses at risk of operating unlawfully, says lawyer .........

Icelolly unveils Valentine's Day social campaign

07 Feb 2013

A social media awareness campaign with a focus on Valentine’s Day is being introduced by icelolly.com.......

LateRooms.com seeks to brew some Nescafé magic with new TV campaign

01 Feb 2013

Tui Travel-owned LateRooms.com will go live with the next stage of its multi-million pound television advertising campaign this evening. ......

Guest Post: Get cracking to exploit Facebook's Social Graph

23 Jan 2013

Jonny Rosemont, head of social media at search, conversion & social media agency, DBD Media explains the significance of Facebook Social Graph .........

Momondo launches multi-country TV ads

17 Jan 2013

Metasearch site Momondo has introduced television advertising across five European countries and Russia.......

Teletext Holidays kicks off peak booking campaign

02 Jan 2013

Teletext Holidays is highlighting clear and honest pricing in its January peak booking period marketing campaign.......

Mr & Mrs Smith launches campaign to get back to its couples roots

19 Dec 2012

Boutique hotel booking brand Mr & Mrs Smith is launching a campaign in the first week of January to get back to its roots and reassert its focus .........

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