Marketing

Sojern brings its Big Data travel technology to Europe

07 Mar 2013

San Francisco-based Big Data travel marketing platform, Sojern, has announced a first step into international markets having set up an office in .........

Social media in travel 'not as important as hoped', international study finds

07 Mar 2013

Social media and 'social search' do not yet play much role in decision-making by holidaymakers, according to new research. ......

LBi creates new real-time digital hub for Cunard Line

06 Mar 2013

Cunard Line’s online presence in multiple international markets has been overhauled with the creation of a digital hub with real-time views of .........

Share and earn by taking part in our Innovation Report survey

01 Mar 2013

Later this month Travolution will produce its third annual Innovation Report, and we want to hear your views on the subject. ......

Guest Post: Why are hotels still lagging behind in social media?

28 Feb 2013

Ruth O’Brien, social media analyst at Equator, explains why social media is vital for hotels ......

Asian start-up offers to make hotels 'appy' for free

28 Feb 2013

Far East start-up Appy Hotel is offering hoteliers free apps to help them get into mobile. ......

Searchmetrics study finds Booking.com leads the travel pack for paid search

28 Feb 2013

Hotel room giant booking.com is the most visible site on Google UK paid search in travel according to the latest research from Searchmetrics. .........

Lastminute.com and VisitEngland in domestic holidays joint marketing push

26 Feb 2013

A joint marketing effort to promote domestic short breaks has been instigated by lastminute.com in conjunction with VisitEngland. ......

SYYCO to manage UK Tickets' affiliate programme

26 Feb 2013

An affiliate programme for Encore Tickets brand UK Tickets is being launched on Affiliate Window by specialist marketing agency SYYCO.......

Mobile penetration in travel accelerates, finds Nucleus research

19 Feb 2013

The latest study into mobile browsing of travel websites by London-based digital agency Nucleus suggests growth in the last six months was more .........

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