Marketing

Vertical Systems urges agents to use big data to work smarter

11 Mar 2015

Agents are being urged to use industry intelligence to refine their marketing activity. ......

Google takes ArrivalGuides content to enhance Field Trip app and Now

11 Mar 2015

Google has completed an integration with destination guide content provider ArrivalGuides, to make its information available in its Field Trip .........

Olympic Holidays inks d-flo deal to use TravelComms for customer communications

11 Mar 2015

Eastern Med specialist operator Olympic Holidays has signed up to use d-flo’s TravelComms software to improve post-booking communications. ......

TripAdvisor study reveals rise in annual British family holiday budget

11 Mar 2015

Four in ten travellers worldwide plan to spend more on holidays this year, a new study reveals. ......

Former Expedia communications chief appointed by Feefo

11 Mar 2015

Online ratings and reviews provider Feefo has appointed former Expedia senior director of global communications Alison Couper as vice-president .........

EasyJet's Apple Watch app to be available at launch

11 Mar 2015

EasyJet has unveiled an extension of its mobile app for the Apple Watch.......

Ryanair sets sights on becoming 'the Amazon of travel'

11 Mar 2015

Ryanair expects to carry 100 million passengers this year and has its sights set on becoming the “world’s biggest carrier” and “the Amazon of .........

Sunshine.co.uk claims 80% rise in pre-tax profit to £1.8 million

11 Mar 2015

Pre-tax profits at online travel agency sunshine.co.uk rose by 80% to £1.8 million in the year to August 2014. ......

Guest Post: How travel is learning from best practice in an omnichannel world

06 Mar 2015

The lesson that the customer is king in an omnichannel world has been well-studied by the travel industry.......

Traporta looks to kick-start travel's approach to video marketing

06 Mar 2015

Online video has become a powerful channel for sharing information, as well as entertainment. ......

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