Guest Post: Exploit video's power as an authentic marketing tool

09 Oct 2015

Video is a powerful tool for brands – it’s a rich medium for communicating ideas and information in an engaging way in a short timeframe. .........

Lufthansa GDS fee is 'unsophisticated' and 'anti-customer', says Travelport

09 Oct 2015

Lufthansa's imposition of a surcharge on GDS bookings has been dismissed as "unsophisticated" and "anti-customer" by the former British Airways .........

Airlines will soon be promoting each other's fares, predicts Ryanair

09 Oct 2015

Travel agents and travel management companies (TMCs) will have "zero" role in Ryanair's future despite the carrier joining GDSs last year, a .........

Iata's NDC branded ill-conceived and a waste of time and energy

09 Oct 2015

Iata's pursuit of a new distribution capability (NDC) has "wasted time and energy" and "derailed" industry discussion, according to a senior .........

Hostelworld becomes latest travel dot-com tipped for public listing

09 Oct 2015

Hostelworld is the latest travel dot-com to be tipped for a stock market listing with a valuation of up to £250 million. ......

Delta claims US Apple Pay first

09 Oct 2015

Delta Air Lines claims to be the first US carrier to allow tickets to be bought via using Apple Pay. ......

Accor unveils booking tool aimed at SME business travel market

07 Oct 2015

AccorHotels is targeting small company business travellers with a new online direct booking and management tool. AccorHotels Business Solution .........

Jet2 signs up for Akamai's Ion content delivery platform

07 Oct 2015 and Jet2holidays have renewed a web content deal for an extra three years with Akamai Technologies. The agreement follows the sister .........

Interview: Kuoni staff placed at the fore of its bid for better content

07 Oct 2015

For some, content marketing is just the latest digital buzzword dreamed up by digital marketing agencies who saw dated technical SEO tactics .........

Tui steps up unified branding with staff twitter channel

07 Oct 2015

Expansion of the Tui Group masterbrand is gathering pace with the introduction of a new Twitter channel for staff. The ‘being Tui’ channel is .........

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