Travelzest hands search duties to I-Spy

I-Spy Search has won its biggest task so far in the travel industry after being appointed to handle search engine optimisation for the Travelzest brands.

The agency, headed by ex-Yahoo! Search Marketing head of travel Nick Jones, will provide SEO consultancy for Travelzest’s Holiday.co.uk and Flight.co.uk sites, as well as niche operating brands Best of Morocco and Tapestry Collection.

Saurus will continue to run pay-per-click for Travelzest. Spannerworks was the incumbent agency on the Flight.co.uk and Holiday.co.uk brands.

Travelzest group distribution director, Nishma Robb, said: “Travelzest is actively investing in developing the optimisation of our websites and have chosen I-Spy to undertake this work for the group. We wanted to appoint an agency that really understands both the travel space and the particular demands of our businesses.

“I-Spy’s transparent approach and willingness to tailor its service to our needs was a winning combination.”

I-Spy recently won the Go Travel Insurance account.

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